Word and Image
In this reading we learn about Barbara Kruger and her career as a designer. She discovered the potential of photographs. She began to appropriate images from the media and other sources and reproduced them, then changed them to intensify their rhetoric. Kruger's work is dependent on the integration of words and images. Postmodernist maintain that nature is dead. They would have you understand that we no longer live in a world of rivers, lakes, clouds, sunsets, mountains, and wild animals. We sign by the items we choose to purchase and the clothes we wear. Postmodernist tell us that an illustion of a figure on a flat surface is an illustion, but a photograph of an X or a painting of an X on a flat surface is a real X. We learn that society empowers the subject of discourse and render the objects of the discourse powerless.
Reading #6
We know, not only how things look but also how they ought to look because of photography. I found it interesting that some of us even start to favor photographs over the real thing. A photograph is not reality. Photography flattens objects and compress unoccupied space. Photography offers only a glimpse of reality but offers it in a way other media can not. In this chapter we learn about index, icons, sign proper, and symbols. One of the most important issues on the postmodern agenda has been the revolt against traditional positions of privilege and favor granted to specific media, social groups, strategies of thinking, and elements in art, science, philosophy, and government.
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